Marketing agency Narrative has welcomed a wealth of new clients so far this year, adding a new client every week from January to March 2021.

These new clients span numerous sectors, including law, housing, hospitality and local authorities and include Durham County Council, ForHousing, National Institute for Health Research, Recovery Connections and the North East Procurement Organisation (NEPO).

Sunderland-based Narrative tendered and pitched for an array of opportunities and secured a dozen new contracts in as many weeks.

The company’s strategy was to strengthen each client on and offline positioning, elevate brand stories and inject new life into their marketing and PR strategies; using a combination of creative design, paid media and technical SEO, PR and content marketing.

Narrative’s managing director Kieron Goldsborough said: “It’s fantastic to be partnering with so many exceptional businesses in what has been a difficult 12 months for many businesses.

“It is reassuring to see that businesses are beginning to kickstart their marketing programmes again and there is such a variety of projects out there for the North East agencies to get their teeth into.”

Durham County Council is working with numerous partners to deliver ‘Tyne to Tees, Shores and Seas’, known as the SeaScapes Partnership, the UK’s first Marine Landscape Partnership Scheme.

The SeaScapes scheme will improve access to beaches, explore the shipwrecks and habitats beneath the waves, improve biological recording through citizen science, construct a coastal conservation centre, tackle marine litter and create opportunities for local people to enjoy being on and in the sea.

SeaScapes manager Karen Daglish said: “From the outset, the team at Narrative made me and the rest of the team feel at ease and confident in their abilities.

“Being used to writing pragmatically, rather than creatively, I was definitely out of my comfort zone, but the Narrative team all made me and the rest of my team feel very comfortable from day one.”


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